2024 WK43
Eigenquestions, FTFL, Solving Problems, Branding, Marketing, Cold Email
Eigenquestions: The Art of Framing Problems
Read how Matt Hudson and Shishir Mehrotra developed a shorthand for how to "frame" problems. (3 min read)
Case Study: From The Front Lines
How do you give big picture visibility to 12+ individual teams (100+ devs, UX, PMs, Agile Coaches, etc.) without stepping on people’s time, or instituting stuffy process? (5 min read)
A Three-Step Framework For Solving Problems
Nothing is more certain to cause a project to fail than a misunderstanding of the problem you are solving. (11 min read)
Branding for Builders
Gibson Biddle outline how the two models provided direction for the Netflix marketing and product teams as the brand and product evolved. (14 min read)
We Don’t Sell Saddles Here
This memo "We Don't Sell Saddles Here" was written by Stewart Butterfield, the CEO of Slack in 2013 two weeks before the launch. (12 min read)
How to write a cold email
Anything with friction gets sorted into a “later” bucket. (2 min read)